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The Death of Product Review Ezine Publishing

Product Review Email newsletters as you know them are on death row.

There’s a new breed of Ezines; a new generation of subscriber reviews and ratings driven content ezines. No longer driven by publishers reviews of what products or services are hot based on what is most profitable for publishers. I call them “web 2.0 Ezines” following the web 2.0 sites phenomena.

These are ezines that is respected and trusted to help it’s subscribers decide what they want to buy based on very intricate systems of rating, social media and voting systems without the undue doubtful self-serving editorial reviews of publishers.

Subscribers to a web 2.0 ezine buy what they want based on trusted and relevant opinion of real users product and service reviews and ratings rather than what the editor’s reviews or hyped testimonials says.

These are a new breed of ezines that allow it’s ezine subscriber to post a review about a product or service they have purchased and used to be included as content for the ezine.

Whether you subscribe to the ezine, just to get inside product ratings and reviews by real users or contribute by way of your own real life reviews. You will find that real Users in web 2.0 ezines give you the most relevant and updated ratings and advice on a particular product or service in that market BEFORE you spend your hard earned money..

This is having tremendous significance for Ezine publishers in every niche. You see these ezines are managed by not just the publishers. The publishers empower subscribers of the ezine to post reviews to be used as editorial content in the ezine. Ratingshub Internet marketing review ezine is the latest web 2.0 ezine introduced in the internet marketing community check these shower doo sweeps for your replacement.

The result of allowing ezine subscribers to post relevant respected and trusted user ratings and reviews as ezine content is proving to be very effective for subscribers to have the ability to access an ezine of trustworthy credible product or services facts, ideas and advice to use in their decision making.

Why?

Well, such ezines create a platform where the subscribers refer to real user product or service ratings, reviews and advice. And then based on how helpful the subscribers find it, the ezine content would determine how effective the sales promotional links would be clicked by subscribers interested in that service or product.

 

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